Gorilla Expense takes the pain out of expense reporting through
their powerful application, thereby providing 100% visibility
of T&E spend and offering savings through automation of
expense management.
They have customers in 40 countries
enabling complete visibility of T&E spend and cost savings
through expense management automation.
With clients
like Toyota, U.S. Travel Association and Red Flag Group it is
no surprise that Gorilla Expense was selected from several
global companies and sponsored by Microsoft to showcase
innovation in T&E expense reporting at the prestigious DEMO
Conference. It was also selected by CIO Review Magazine as 10
Most Promising Microsoft Dynamics Solution Providers.
Gorilla Expense came to us with a clear problem statement, they
wanted to stand out in the expense reporting software clutter.
We
came to this conclusion after conducting a 360-degree
competitor analysis: the bulk of the GE's competitors had a
very dull and rigid brand identity. As a result, we recommended
to GE that they take a more youthful approach to their content,
which would be a welcome change for the target demographic of
CFOs and Finance Controllers. Hence, we adopted a custom
illustration and design approach to uniquely talk about their
product and services, tell a compelling brand story and garner
greater engagement.