Overview
Surplus is a personal finance that helps users get more out of their money every day. It helps track daily expenditures, optimizes spending across categories and provides insights into your spending habits. It also provides some discounts, hacks, and freebies of brands where you can save some money. Surplus understands the mismanagement of funds as a problem and guides people on how they should spend while also educating them about the world of finance.
- Industry
- Fintech
- Headquarters
- Mumbai, India
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What did we do for them?
Surplus wanted help with crafting a social media marketing strategy that appeals to its target audience (youngsters who've recently started earning) and engages with the community. After a thorough market research and competitor analysis, we presented a plan of action that was composed of trending ideas that gathered engagement and clean simple design that grasped attention. Be it topical, educational or trending, on all fronts, we've assisted Surplus in helping people understand personal finance and the importance of money management.
Here's What Unfolded When Our Synergies Aligned
